Seeking to harness Obama's campaign resources for a second term

As he launches his second term, President Obama may get help from an ambitious new political organization being built out of his reelection campaign, a group that could reshape how future presidents harness supporters to press their White House agendas.

Run by former Obama campaign officials, the advocacy group will seek to leverage the campaign's sophisticated organizing tools and rich voter database to support the president's policy objectives, including raising the debt ceiling, gun control and immigration reform.