Ms. Finn is a digital strategist who worked on George W. Bush's re-election and Mitt Romney's 2008 presidential run and then co-founded her own D.C.-based digital agency, Engage. She joined Twitter in late 2011 just as the company was ramping up its political ad sales. In her role as Twitter's liaison for the Romney campaign and major Republican political committees, as well as issue advocacy groups and trade organizations such as the U.S Chamber of Commerce, her job was convincing political marketers to buy promoted tweets and trends.
via adage.com
