Selling of Obamacare officially begins

The nonprofit organization spearheading the effort to enroll Americans under President Barack Obama’s health care law officially started Tuesday, with more than 50 events scheduled this week across the country in settings ranging from farmers’ markets to churches. Enroll America, which is led by several former Obama campaign staffers, plans to target the uninsured in multiple ways: knocking on doors, advertising on television and radio and partnering with churches, civic groups, hospitals and celebrities.

Jennifer Haberkorn - POLITICO.com