Rubio on voter ID laws and Latinos: 'What's the big deal?'

During a campaign stop last month with Romney in Pennsylvania, Sen. Marco Rubio of Florida, a Cuban-American Republican, blew off what he sees as overhyped concerns about showing photo IDs.

People have to show IDs for everything from boarding a flight to renting sports equipment, Rubio reasoned, so why not voting.

"What's the big deal? What is the big deal?" Rubio asked.

The Brennan Center for Justice, a legal think tank at New York University School of Law that has criticized many of the new voter identification laws as costly and discriminatory, said that 11% of eligible voters lack government-issued identification. Conservatives, however, challenge that estimate.