Putting Pinterest to Work in Politics
So you work for an organization but aren’t quite sure what to do with Pinterest? Here are some general ideas, plus links to what other organizations are already doing:
1. Have multiple chapters across the country? Set up a master board for the organization and then bulletin boards (with the chapters sharing in the curation of their board) For an example, take a look at what Working America is doing.
2. Have multiple campaigns running? Set up a bulletin board for each individual campaign. (You can also have each campaign set up their own master board and then repin pictures to the master account to help drive traffic.) For example, check out New York Communities for Change.
3. Need to do some small-dollar (emphasis on small-dollar) fundraising? Why not run a Pinterest based online auction- or if you’re running an online auction of any kind, make sure to set up a bulletin board to post pictures of what’s being auctioned off. I’m doing this for a candidate fundraiser I’m co-hosting in a few weeks
4. If you have an affiliate code for a particular site, make sure you use it!
5. Have an active you tube channel? Make sure you’ve dragged the bookmarklet to your browser toolbar and when on the youtube page for any video you can then pin a screen shot to your bulletin board like this NOI RootsCamp’sShit Online Organizers Say
6. Set up an entire bulletin board to highlight television appearances the mention your organization, like the one by Rep. Raul Grijalva
7. Does your organization do a big conference? The possibilities are endless- have a bulletin board dedicated to other people’s pictures, have conference speakers upload their powerpoint presentations to scribd or some other archive and then pin those to a dedicated bulletin board, ask speakers to turn the powerpoints to jpgs and pin the entire presentation to a dedicated bulletin board (like I did for a presentation I did at NOI Roots Camp on Social Media Trends
Pinterest for Politics: Not Just a Shiny New Toy
via epolitics.com
